Sr. Strategic Planner

US-FL-Miami | US-FL-Miami
Requisition ID
2017-3041
# of Openings
1
Category
Strategy and Planning

Overview

Planners are born thinkers. Your favorite pose is a sculpture by Rodin. Think about that. You analyze, research, digest, analyze again and come to a conclusion. You give brands personalities and craft killer strategies that lead to creative breakthroughs. Wow, you already sound like one of us. Bravos understand through discipline, compel through imagination and deliver with precision. You think that’s you? Then let’s plan on getting together and talking some more.

Responsibilities

Bravo is searching for candidates for a Sr. Strategic Planner position with 5+ years of experience. We prefer candidates with experience:

  • Leading primary research from start to finish and work with clients to frame up the problem/objective for the project.
  • Painting rich consumer stories by combining all of the planning department’s research tools with ongoing multicultural trends.
  • Partnering with internal team members, outside agency partners and clients.
  • Standing-up for ideas and defending them with both higher-ups and clients with credibility and conviction.
  • Developing fresh stories/strategies and presenting them to high-level level clients in simple, well-designed slides.
  • Working with creative teams to develop inspiring creative briefs everyone can believe in and vouch for.
  • Fluency in English and Spanish, US Hispanic Market experience, and CPG experience is also preferred.

 

Position is based in Miami.

 

Apply here if interested. If you have questions, please contact HR: Fabiola.Zequeira@yr.com.

Qualifications

Bravo is a full-service Hispanic marketing and advertising agency. For over 36 years Bravo has helped clients capitalize on the growing US Hispanic and Multicultural opportunity in America.

 

We bring together a special blend of people, capabilities and resources to serve clients in an integrated and effective manner with solutions that span the consumer’s entire purchase decision journey across brand, digital, and retail channels.

 

Over 160 marketing professionals from 22 countries that are proven, multicultural and multi-disciplined. Bravo is headquartered in Miami, Florida with presence in New York, Costa Mesa and San Francisco. The company’s client roster includes beIN SPORTS, Campbell’s, Chevron, Coca-Cola, Mazda, Miller Coors, Pfizer, Purina, Techo, Wendy's. To read more about Bravo, visit http://www.bebravo.com.

 

Y&R is one of the leading global marketing communications companies.  It is made up of the iconic Y&R Advertising agency and VML, one of the most highly regarded and fastest-growing digital agencies in the world. Y&R also includes specialized companies in every region, such as Bravo, SicolaMartin, to name just a few, as well as global marketing practices like Tech.YR and Y&R Sports Group.

Y&R’s founder, Raymond Rubicam, believed that the company’s mission was to Resist the Usual on behalf of our clients.  Today, that is kept alive by melding top-flight creativity with innovation to create new consumer experiences.

Y&R is a member of WPP, the world’s largest communications services group.

 

We embrace diversity at Y&R. In fact, we celebrate it. We have different backgrounds. Passports. Genders. Orientations. Beliefs. We have different skills, ambitions and talents. We’re fresh out of school and we have years of experience. We’ve come back from serving our country. We’re returning after starting our families.

 

We are inclusive. Full stop. Diversity enriches our culture, enhances our worldview and makes us better partners to our clients and better citizens of the world. Our differences add up to a stronger whole, because it takes all kinds of people to build all kinds of brands. We are Y&R. And we Resist the Usual.

 

Y&R is an equal opportunity and affirmative action employer. Minority/Female/Veteran/Individuals with Disabilities/Sexual Orientation/Gender Identity.

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